UndergroundSell

Creator guide

How to sell well on Underground.

A simple operating guide for upcoming clothing brands: list clearly, ship responsibly, set return rules, and use drops to build demand.

Seller promise

Underground is the source. Sellers run the shipment.

Underground helps buyers discover and buy products. Sellers are responsible for accurate listings, fulfillment, tracking numbers, and return policies.

Build a trustworthy profile

Use a real brand name, simple bio, city, categories, logo, and social link so buyers know who they are buying from.

Upload buyer-ready product photos

Add clean photos of the front, back, close-up details, tags, fit, and any flaws. Do not hide damage or sizing issues.

Set stock honestly

Use tracked stock when Underground is your main shop. Use unlimited or unknown only when inventory is also managed somewhere else.

Handle shipping fast

Sellers are responsible for packing, shipping, carrier choice, and adding tracking after an order is placed.

Write a return policy

Sellers choose their return rules, but buyers should see those rules before checkout so there are fewer disputes.

Use drops for discovery

Post drops, restocks, and launch dates so smaller creators get moments in the feed instead of getting buried.

Creator standards

Use original brand names, photos, and descriptions.

Do not list counterfeit, stolen, unsafe, or misleading products.

Ship within the promised window and add tracking as soon as possible.

Respond to buyer issues clearly and keep return rules consistent.

Keep prices, sizes, condition, and stock accurate.

Do not try to manipulate likes, follows, reviews, or discovery placement.

Discovery rules

New creators and smaller creators get extra discovery chances.

Fresh drops, restocks, and complete profiles get stronger placement.

High-selling sellers do not automatically dominate the feed.

Repeated shipping problems, misleading listings, or ignored issues can lower visibility.

Admin can review reported products or sellers before they stay visible.